Archive for August, 2010


Logo of the Week

Logo of the Week

Protecta Inc offers wide selection of beautiful and distinctive leather products at outstanding values. Their products meet a variety of criteria including quality craftsmanship, fashionable and functionality.

Inspiration was drawn by a Kangaroo that seeks to provide restored closeness of the newborn and also characterized for its energy efficiency. We initiated our design process by connoting these qualities of kangaroo. The logo element in the form of kangaroo exuberate the protective and best quality products offered by Protecta. Altogether, logo symbolizes the essence of the business and denotation makes it appeasing with context to its  sector.

For more  on our portfolio, log on to www.pdlogo.com

Logo of the Week

SMC is a construction organization- Builders and Developers, with dedicated and experienced team of planners, designers and construction engineers contributing their expertise together to turn vision into reality.

Right from the time we initiated the design process, our emphasis was on the essence of business in construction industry. As you can clearly see, the logo exuberate the concept of city landscape. It illustrates SMC as a towering image as it offers excellent services in the construction industry. It presages the building and property development purpose. In totality, an illustrative and effective logo denotes SMC as a proficient base in construction field.

For more  on our portfolio, log on to www.pdlogo.com

Visual communication is the communication of ideas (not restrictive to business) in a way that is effective and appealing. As is known, visualization is an efficient way of conveying large or complex information in forms that can be read, understood and stuck to individual’s mind. One uses eye as the primary sense and therefore the visual display is important for the users understanding of the communication taking place.

As a creative communication company, while working on client projects we emphasize on meeting unmet communication needs of our clients. This may relate to not just being creative but reducing the complexity of information to a simplistic visual dialog.We must view visual communication as a means to make conversations between company and consumer effortless and recognizable for retention and resonation. It’s imperative thus to have an insight on how attributes of visual messages can be effectual.

Greater power to inform, educate or persuade – – Easy to register in mind forever

It explores the idea that a visual message with text has greater power to inform, educate or persuade a person. One can communicate by presenting information through visual form that refers to actual presentation of information.

Make the communication simpler – – Single glance to commune everything

Visually communicating has dignity and objective that go beyond simple information. With a display space in mind, visualization makes it look nicer and appealing. Complex information usually becomes easier to understand when it’s presented so.

Emphasize the company’s forename – – Entice more & more consumers

Over usage of business names makes it difficult to differentiate on basis of name alone. Hence you can easily communicate with consumers through a visual representation of the name or business which connects them with the brand.

Strengthen the company, brand or product – – Build up your brand values

The companies have to focus solely on their core competences, shedding operations that are not essential or are not involved with the organization. This can be made simpler through visual communication techniques by highlighting the core operations which is distinct from other companies.

Value your priceless time – – Convey message with not just words

Sometimes a pictorial design equalizes to reading thousands of words at a time. A picture can clearly communicate to any lay man and also the essence of its message without being articulated. It saves all your time by adding more meaning to your message.

For more  on our portfolio, log on to www.planetdesign.in or www.pdlogo.com